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For Brooks Ghost AMP launch, me and the team at Darkmatter Agency handled animation of key shots for the launch developing the visual language and flow.
Logo Animation
Following a smeary style of text developed within the team, a logo animation was developed using the same techniques.
Key Shot Tests
Before the final shots were wrapped and delivered to the team, we did tests of how animations would look developing a distinct visual style testing out various texture sequences and rotoscoping effects.
Transitions
Transitions for the launch were developed using the same texture and paper like visual language. These are 2 I made that were used in the final spot.
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Crosswalk Sign
A fun shot where I had to animate the volume meter into the live action crosswalk.
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